Paid Advertising & Lead Generation

PPC for Contractors That Delivers Real Leads

Built for the trades

PPC That Books More Local Jobs

When you need booked jobs now, paid ads put your business in front of homeowners ready to hire today. Contractor Hawk builds and manages Google Ads, Local Services Ads, and Facebook campaigns built for one outcome: qualified, ready-to-book leads at a cost that grows your profit. No wasted spend, no vanity clicks, just calls, forms, and booked estimates you can track.

Immediate Leads

Qualified Traffic

Lower Cost Per Lead

Google Verified

Full Transparency

Profit-Focused

Why it matters

Why Paid Ads Work for Contractors

Speed when you need jobs now. SEO is powerful but takes time. Paid ads put you at the very top of Google instantly, ideal for new service areas, slow seasons, high-margin services, or emergency work where the first contractor to answer wins.

You Only Want Qualified Leads

Most contractors waste money on poorly managed ads that attract price-shoppers and wrong-area clicks. We build tightly targeted campaigns with the right keywords, locations, negative keywords, and ad copy so your budget goes toward homeowners ready to book.

Local Services Ads Are a Big Win

Google’s pay-per-lead LSAs put your Google Verified badge above everything else and only charge you for real leads. Combined with search ads and retargeting, they create a steady, predictable flow of booked jobs.

Results You Can Measure

Every campaign is tracked down to the call and dollar, so you always know your true cost per lead.

Case studies

Real results for real contractors

Now Live

A Brand-New Google Presence Across Parker County for Access Edge Locksmith, Weatherford, TX

More Calls

Golden Locks, Inc., Huntington Beach, CA

More Qualified Leads

Verdant Landscape, Augusta, GA

What's included

Advertising & Marketing Services

Our advertising services cover every platform and channel, so your ad budget turns into booked jobs, not wasted clicks.

Google Ads Management (PPC)

We build, optimize, and manage high-intent search campaigns that put your business at the top of Google the moment homeowners search for your trade.

Local Services Ads (LSA)

We set up and manage your Google Verified LSA campaigns, where you pay per lead and appear above traditional ads and organic results.

Meta Ads (Facebook)

Targeted Facebook campaigns that build awareness and capture demand from homeowners in your service area before they even start searching for a contractor.

Retargeting Ads

We re-engage visitors who didn't convert the first time, keeping your business top-of-mind until they're ready to call and book.

Call-Only Ads

Mobile campaigns built to drive direct phone calls from high-intent searchers straight to your team, perfect for urgent and emergency services.

Lead Generation Campaigns

Full-funnel campaigns built to deliver a steady, predictable flow of qualified, ready-to-book leads at a cost that grows your profit.

Conversion Tracking & ROI Reporting

We track every call, form, and dollar and report on true ROI, so you always know which campaigns are profitable and where to scale.

How it works

How Our Paid Ads Process Works

Step 01

Account Audit

We review your current ad accounts (or competitors') to find wasted spend and the highest-opportunity keywords and services.

Step 02

Campaign Build

We structure campaigns by service and location, write conversion-focused ads, and set up tracking for every call and form.

Step 03

Launch & Optimize

We launch, then continuously refine bids, keywords, and ads to lower your cost per lead and increase booked jobs.

Step 04

Report & Scale

We report on calls, leads, and ROI, then scale what's profitable so your pipeline grows predictably.

FAQ

Frequently Asked Questions

How much should contractors spend on ads?

It varies by trade, market, and goals. We help you start with a budget that proves ROI, then scale spend as profitable leads come in.

How fast will I get leads?

Most contractors start receiving calls and form fills within the first few days of launching a properly built campaign.

What are Local Services Ads?

LSAs are Google’s pay-per-lead ads with a Google Verified badge. You appear at the very top of results and only pay for genuine leads.

Do you manage Google Ads and Facebook?

Yes. We manage Google Search, Local Services Ads, retargeting, and Facebook campaigns, choosing the right mix for your goals and market.

How do you stop wasting my ad budget?

Tight targeting, negative keywords, location controls, and constant optimization ensure your spend reaches ready-to-hire homeowners, not irrelevant clicks.

Can I track my results?

Absolutely. We set up call and conversion tracking so you see every lead, its source, and your true cost per booked job.

Trusted Client Testimonials

Contractors nationwide trust Contractor Hawk

Contractor Hawk turns paid advertising into a predictable source of booked jobs. As an agency that works only with contractors nationwide, we know which campaigns, platforms, and messages actually drive calls for the trades, and which just burn budget. From Google Ads and Local Services Ads to retargeting and Facebook, every campaign we run is built around qualified leads and tracked down to the dollar. No fluff, no vanity metrics, just a clear, profitable pipeline you can scale on demand. Ready to stop wasting ad spend and start booking more jobs? Let’s launch campaigns that pay for themselves.

Cougar Heating & Air

Spokane, WA

Our Google Business Profile views jumped within months. We finally look as established online as we are in the field.

AM PM Plumbing

Des Moines, IA

The site rebuild paid for itself fast. Organic traffic is up, and it’s turning into real booked jobs, not just clicks.

Pioneer Roofing

Huntsville, AL

After a bad experience with another agency, Contractor Hawk rebuilt our site right the first time. Traffic is up and it finally converts.

Commonwealth Landcare

Richmond, VA

They repaired our online reputation and the calls followed. We keep climbing every month.

Nod's Plumbing

Reno, NV

Our phone rings with real local jobs now, not junk leads. Calls are up since we started working together.

Verdant Landscape

Augusta, GA

For the first time we know exactly what our ad dollars are doing. Leads are up, and nothing gets wasted anymore.

Westring Construction

Madison, WI

We were the underdog against decades-old remodelers in town. Now we’re closing that gap fast, and organic traffic is up.

Golden Locks, Inc.

Huntington Beach, CA

We’re a real, licensed locksmith, and we finally look like it online. Profile views and calls are both up.

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PPC for Contractors That Delivers Real Leads

PPC That Books More Local Jobs

Why Paid Ads Work for Contractors