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Conversion Tracking & ROI Reporting

Conversion Tracking for Contractors That Shows Which Ads Pay

Running ads but not sure what’s working? Contractor Hawk sets up conversion tracking and clear reports, so you see exactly which ads bring real jobs, what each lead costs, and where to put your money next.
Introduction

See What's Working and What's Not

Without tracking, you’re guessing. We set up proper tracking on your calls, forms, and ads, then give you simple reports. You’ll know which campaigns make money and which waste it.
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Dashboard visualising conversion tracking and return on ad spend
Why it works

What Conversion Tracking Does

Conversion tracking records every time someone calls or fills out a form, and ties it back to the ad or page that brought them. ROI reporting then shows what each lead and job costs you.
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SEO depth

Why Conversion Tracking Matters for Contractors

You stop guessing. Most contractors don’t know which ads bring jobs and which waste money. Tracking shows you for sure, so you can cut what’s losing and put more into what’s winning.

You See Your True Cost Per Job

We track all the way to the call and the booked job, so you know what you really pay to win a customer.

You Spend Smarter

We send you plain reports you can actually read, no confusing charts, just what's working and what to do next.

Benefits

Benefits of Conversion Tracking & ROI Reporting

Tracking and clear reports show you what works, what each job costs, and where to spend so your marketing pays off.
Know What Works

See which ads bring real jobs.

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True Cost Per Job

Track all the way to booked work.

Spend Smarter

Put money only into what pays.

Clear Reports

Plain numbers, no confusing charts.

Conversion tracking pixel following a customer journey
Trade-specific

A Conversion Tracking Partner That Understands The Trades

We only build tracking and reports for contractors. That means every dashboard shows the numbers that matter, calls and booked jobs for roofers, HVAC techs, plumbers, electricians, and other trades.
Our process

How Our Tracking & Reporting Process Works

Step 01

Set Up

We add call, form, and conversion tracking to your ads and site.

Step 02

Connect

We tie it all into Google and a simple dashboard.

Step 03

Report

We send plain-English monthly reports on leads and ROI.

Step 04

Advise

We tell you what's working and where to spend next.

Full stack

We Provide Complete Digital Marketing Services

One team, one plan for websites, SEO, ads, branding, AI, and analytics, built only for contractors.
Web Design & Development

Fast, mobile-first websites built to rank in Google and turn visitors into booked jobs.

SEO & Local Search.

Local SEO and Google Business Profile work that puts you in front of ready-to-hire homeowners

Advertising & Marketing

Google Ads, LSAs, and Facebook campaigns that deliver qualified, ready-to-book leads.

Branding & Graphic Design

Logos, wraps, and identity that make your business look established and win trust.

AI Services for Contractors

Chatbots and automation that capture and book jobs around the clock.

Analytics & Tracking

Call tracking and reporting that show which marketing brings paying jobs.

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FAQ

Frequently asked questions

What Is Conversion Tracking?
Conversion tracking records every call and form from your ads and website, and ties each one to the ad or page that brought it.
ROI reporting shows what your marketing costs versus what it brings in, so you know your true cost per lead and per booked job.
Yes. We skip the confusing charts and send plain reports that show your leads, costs, and return, plus what to do next.
Yes. Everything is set up in your own accounts, so you fully own your tracking, dashboards, and history.
Conversion and event tracking dashboard showing recorded actions
Let's talk

Ready to Know Your Real Numbers?

Let’s set up tracking that shows exactly which ads make you money. Schedule a call or get your free audit today, and we’ll show you what’s working and what’s not.
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Call (832) 543-6022
Trusted Client Testimonials

Contractors nationwide trust Contractor Hawk

Contractor Hawk takes the guesswork out of your marketing. We work only with contractors, so we track the things that matter to you, calls, forms, and booked jobs, not clicks and likes. We set up proper tracking, tie it back to your ads, and send simple reports that show what each lead and job really costs. Then we help you put your money where it pays off. When you know your real numbers, every dollar works harder. Ready to see what’s actually making you money? Let’s talk.
Get In Touch
Picture of Cougar Heating & Air
Cougar Heating & Air

Spokane, WA

Our Google Business Profile views jumped within months. We finally look as established online as we are in the field.

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AM PM Plumbing

Des Moines, IA

The site rebuild paid for itself fast. Organic traffic is up, and it’s turning into real booked jobs, not just clicks.

Picture of Pioneer Roofing
Pioneer Roofing

Huntsville, AL

After a bad experience with another agency, Contractor Hawk rebuilt our site right the first time. Traffic is up and it finally converts.

Picture of Commonwealth Landcare
Commonwealth Landcare

Richmond, VA

They repaired our online reputation and the calls followed. We keep climbing every month.

Picture of Nod's Plumbing
Nod's Plumbing

Reno, NV

Our phone rings with real local jobs now, not junk leads. Calls are up since we started working together.

Picture of Verdant Landscape
Verdant Landscape

Augusta, GA

For the first time we know exactly what our ad dollars are doing. Leads are up, and nothing gets wasted anymore.

Picture of Westring Construction
Westring Construction

Madison, WI

We were the underdog against decades-old remodelers in town. Now we’re closing that gap fast, and organic traffic is up.

Picture of Golden Locks, Inc.
Golden Locks, Inc.

Huntington Beach, CA

We’re a real, licensed locksmith, and we finally look like it online. Profile views and calls are both up.

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Ready when you are

Let's put your business in front of more local homeowners

Get a straight-talking audit of your website, local rankings, and reviews — and a clear plan for what to fix first.

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Call (832) 543-6022

10 new customers in 60 days, or your third month is free.

Free audit of your Google profile, website and lead flow. No obligation, with a plan built for your trade and city.

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Guarantee confirmed in writing before you start. Applies to ongoing monthly plans; results depend on your trade. See terms.